Ho Jo's — Chaletmomma

when i was growing up the 2nd week in August was always vacation. it was the only week my attorney father would take off - because that was the week the courts were closed. so off we went and although the destination may have changed the accommodations never did.

we stayed at Howard Johnson's.

i love these old advertisements.

not only did we stay at HoJo's when we traveled but, there was a location about 30 minutes from home and it was a favorite dining spot of dad's. yum for HoJo burgers!

i have a Pinterest board devoted to HoJo.

there wasn't anything that the didn't have their logo on. they sold ice cream, chewing gum, toys, games - below is a piggy bank.they created the marketing we take as commonplace in 2018.